The UK’s Leading music development agency Generator, continues their series. Wednesday 23rd September 6.00pm The Core, Science Central, Newcastle.

Next up in Generator’s series ‘The Business of…’ we focus on Songwriting and the business behind it. Joining us to offer practical advice and first-hand experiences are songwriter manager, Will Frank (SBW Music) who represents Ivor Novello and Grammy winning songwriter Cathy Dennis among others and Rebecca Jones known for her collaborations with Groove Armada and her own work as Saint Saviour. Chairing the Generator discussion and asking the all important questions is singer-songwriter Dan Donnelly, who also heads up our Gateshead centre. Dan is also a member of The Wonder Stuff.

Generator’s ‘The Business of… Music Production’ Highlights

Last night we took an enlightening look at the world of Music Production. Joining us for a thoroughly engaging discussion were producers Rob Ellis (PJ Harvey, Anna Calvi, Bat for Lashes), Matthew Johnson (Hookworms, Frankie & The Heartstrings, Joanna Gruesome) and Andrew Archer (Trafik).

With a mixture of anecdotes and informative information, the trio, whose experience of the industry varied and covered all levels and many genres, helped attendees grasp the role of a modern producer and how to earn income from the craft.

Here’s some golden nuggets that came out of the Generator discussion:

  • Remember you’re working for the band on their record, offer advice and guidance but don’t impose your ideas.
  • There’s more to the role than purely the creative skills, to be efficient you need to learn about project management. You also need people skills and on occasion, be a mediator during band squabbles.
  • As a producer, if you play on a recording or are named as ‘eligible studio producer’, make sure you register with PPL to generate revenue from airplay and public performances of the record. Forms can be found on the PPL website
  • Remixing is becoming an increasingly valuable revenue stream and can generate leads for future work and creative collaborations.
  • It shouldn’t be all about making money, remember why you got into music and do it because you have a passion for it.

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